Oct 11, 2021
Email signatures can be a hard nut to crack at times, and it feels fantastic when you finally design your perfect email signature. However, if your new email signature gets detected in your receivers' spam filter, it might be a tremendous letdown. What are your options now? Where do you begin your search? From MySigMail’s years of experience with email signature causing spam, we've compiled a long list of frequent reasons why email signatures are flagged as spam throughout the years, and we'll share them with you today. Before we get into the details, you should know a few things regarding email signatures and spam filters.
Spam filters are programs that filter your emails and search for specific indicators to determine whether the message is spam. They're commonly utilized by businesses and personal mailboxes to reduce the quantity of spam they get. Spam emails account for 90percent of all emails sent around the world, according to Wikipedia. Although email signatures might lead emails to get caught in spam filters, they are necessary.
If spam markers are detected in an email message, the spam filter assigns it a spam score, reflecting the likelihood that the email is spam. Suppose the spam score of an incoming email exceeds a certain threshold you or your IT admin have established on your email server. In that case, the email will either be held and released manually into your inbox, or it'll be removed. The way spam emails are handled usually determined by you and your IT admin.
There are many reasons why an email could end up in the spam folder, but many of them are technical and uncommon. Instead, consider the following reasons:
This is your email message's real content. It will be reported as spam if it contains words that the spam filter has banned. To give an idea, spam filters don't like words like "Viagra," "Casino,", "Money," "Drugs," "Cash," "Lottery," and many others.
Using terms that could activate the spam filter, similar to the email body content.
Outbound links that point to untrustworthy domains.
If you use a lot of capitalization in the body of your email or in the subject field.
If your email signature contains malicious-looking HTML code.
If your mail server has been blacklist, this is a proven way for spam filters to block all your emails. You should verify if your mail server has been flagged regularly and set up notifications if it has.
If you have photos in your email signature hosted on a blacklisted domain, your entire email is likely to be classed as spam
Viruses are frequently screened in attachments, so be sure your documents are virus-free.
Spam filters will most likely be triggered if your fonts are all different sizes and colors.
Exclamation marks, question marks, and other special characters such as hashes, percentage symbols, and so on should be avoided.
To begin, check over the above listing to see if anything stands out and correct it. If the problem can't be found in the list, it's time to look at the content of the emails you're sending. Examine your sent items to see if anything stands out about the wording you're using with the body of your emails. If it's a work email, talk to your IT department about it; they should be able to figure out why email is being banned by looking at the mail server records. If the problem is a company-wide one, such as the domain getting blacklisted, other employees will most certainly be affected as well.
We hope you liked our article on how to deal with email signature causing spam. It's possible that including your email signature in an email will cause it to be flagged as spam filters because the HTML you're sending when paired with other concerns will raise the spam filter score.